Nightfall

Client: Chattanooga Presents
Location: Chattanooga, TN

About: Nightfall is a Summer concert series that is always free to the community. The concert series takes place in Chattanooga, TN, and usually runs from June to September. Nightfall has been going on for over 34 Summer seasons. Two bands take the stage, an opener, which is usually local, and the headliner. Music styles include rock, country, funk, jazz, creole, Latin, and much, much more.

Project: 2020 was an unprecedented year due to COVID-19. Nightfall continued on, but instead of live music, they did video streaming every Friday night during the “season” on Facebook.

Nightfall is a very fun event and the logo needed to reflect the energy, fun, and excitement of Nightfall. I decided to use the “N” of Nightfall as the main logo element and made it bold. I decided to break it into pieces to represent a sunset and used the colors of dark red, red, orange, and yellow to reflect that, the colors also represent the energy and fun of summer. I decided to use purple as a background for the logo to give it a cool and hip feel, and it also represents the sun setting and the night coming to life.

For this project, I created the logo, made variations of the logo (for social media and other areas), billboards, banners, posters, and more.

Content: Main Logo, Billboard, Event Image, FB Post, FB Banner, and T-Shirt